This statement outlines the policies and practices of ARMSTRONG ENTERPRISES USA LLC regarding the collection and use of your personal information from your visit to the iTOUR USA website (“Site”), on our social media pages, in email, text, and other electronic messages between you and ARMSTRONG ENTERPRISES USA LLC.
The websites or apps of third parties to which we provide information or that provide information to us may have their own privacy policies, which we encourage you to read before providing information on or through them.
ARMSTRONG ENTERPRISES USA LLC its parents, subsidiaries and affiliates (hereinafter collectively referred to as “we” or “us” or “our”) provides a variety of online web services, mobile applications, and services for location-enabled and other types of devices (collectively, the “Services”) from news and weather to interactive entertainment to electronic commerce. Because the success of the Services is dependent on building and maintaining goodwill with our customers, We are committed to implementing measures designed to protect the privacy of those using the Services.
The Information We Gather. We gather the following types of information about the users of the Services:
(1) Non-personally identifiable information: We may collect and aggregate information indicating, among other things, which pages were visited, the order in which they were visited, and which hyperlinks were “clicked.” Collecting such information involves the logging of IP addresses, operating system and browser software used by each user. Although such information is not personally identifiable, we can determine from the IP address a visitor’s Internet Service Provider and the geographic location of his or her point of connectivity.
The non-personally identifiable information we collect helps us diagnose problems with our server, administer the Services, identify the most popular areas or features of the Services, and determine the effectiveness of our promotional activities. In addition, we may disclose some of this information to advertisers to inform them of the number of people who have seen and/or clicked through their advertisements.
For the same purposes, we use “cookies”—that is, small text files placed on your computer’s hard drive—to help us determine the type of content and sites to which you link, the length of time you spend at any particular area or feature of the Services, and your usage of the Services. Cookies also tell us which advertising you have seen on the Services. At certain times, we may use outside advertising companies to display advertisements on the Services that may contain cookies (“banner ads”). These banner ads collect information stored by the advertising company and we do not have access to this information.
Essentially, cookies are your identification cards for our computers, or servers, that placed them there. Cookies are only read by the server that placed them, and are unable to execute any code or virus. Cookies allow us to serve you better and more efficiently, and to personalize your experience on the Services. Nevertheless, you are able to control how and whether cookies will be accepted by your web browser or device. For more information on how to do so, please refer to the documentation accompanying your browser or device.
At this time, the Services do not recognize automated browser signals regarding tracking mechanisms and preferences, which may include “do not track” instructions. However, you may adjust the privacy preferences of your browser, including the control of how and whether cookies will be accepted by your web browser or device. For more information on how to do so, please refer to the documentation accompanying your browser or device.
(2) Personally identifiable information: Certain features of the Services, such as surveys and contests, may require that you provide personally identifiable information (including, for example, zip code, age, income, and e-mail address, and when applicable, credit card information). In addition, when registering to set up an account to use certain features of the Services such as e-mail, chat rooms, and forums, or to receive certain newsletters or specifically targeted information, we do require that you provide a valid e-mail address.
We do not control the acts of users of the Services. All users should be aware that, when they disclose personally identifiable information in a bulletin board, chat room, guestbook, or other forum, the information may be collected and used by others to send that person unsolicited e-mail from other parties outside of the Services. In the event that you encounter any user of the Services who is improperly collecting or using information about you or other users, please contact
Collection of Geo-Location Information. We may collect information about your location when you access the Services from a mobile device or through any of our mobile applications. If you do not enable the service to use your location information or if the app does not have that feature, we will not collect or store your location information. You can turn off such data collection at any time by accessing the privacy setting of your mobile device and/or through the settings in the applicable mobile application.
How We Use (and do not use) the Information We Gather. Please take some time to familiarize yourself with the different ways we use the information that we gather. To provide visitors with additional or more relevant product and service opportunities, to improve and personalize the Services and to perform analytics, and for the additional uses discussed in this privacy statement, among other things, we may make your information available to certain third party service providers, such as contractors, agents or sponsors, who help us manage or provide the Services. We cannot and do not assume any responsibility for any actions or omissions of third parties, including the manner in which they use information received either from us or independently. Nevertheless, in the event you encounter any third party associated with, or who claims association with, us who you feel is improperly collecting or using information about you, please contact we will be happy to forward your message to the third party.
(1) How we use (and do not use) non-personally identifiable information: We use non-personally identifiable information in aggregate form to build higher quality, more useful
Services by performing statistical analyses of the collective characteristics and behavior of the users of the Services, and by measuring demographics and interests regarding specific areas and features of the Services. We utilize the information to tailor online advertising to users on the Services and across the Internet. (You can learn more about our advertising practices below.) We provide statistical information based on this data to advertisers, affiliates, and other current and potential business partners. We also use the aggregate data to inform these third parties as to the number of people who have seen and clicked on links to their web sites.
We also use the services of third parties to provide us with data collection, reporting, ad response measurement, and website and mobile application analytics, as well as to assist with delivery of relevant marketing messages and advertisements. These third parties may view, edit or set their own cookies, web beacons or other technologies. The use of these technologies by these third parties is subject to their own privacy policies and is not covered by this privacy statement.
The Services may contain links to other Internet websites and services, including Facebook®, Twitter®, co-branded or other affiliated sites that may or may not be owned or operated by us. Unless otherwise explicitly stated, we are not responsible for the privacy practices or the content of such websites or services, including their use of any information (such as IP number, browser type, or operating system) collected when users or visitors to the Services click through links to those sites. Even though such information might not identify you personally, we strongly encourage you to become familiar with the privacy practices of those sites and services.
As our businesses change, we may buy or sell various assets. In such cases, personally identifiable information about our users of our Services may be disclosed to the other party(ies) of the transaction.
In addition, we sometimes use demographic data to decide which advertisements and sponsor messages to show to which members. As an example, if Sponsor XYZ wishes to display their advertising only to female members of the Services, we may use member registration data to ensure that Sponsor XYZ’s ads are displayed only to female members.
Finally, we may use individual members’ data to “pre-populate” forms, which are displayed for the purpose of collecting individual data by us and/or our sponsors. In no case does pre-populating a form transfer any data to any advertiser or third party. Only if the member voluntarily requests that such data be transferred will any transfer take place—for example, if/when a member clicks a “submit form” button or other button.
(3) How we use geo-location information: We may use information about your location when you access our mobile applications to provide location aware products or services and for advertising purposes, and if you submit video or images for news reporting or any other purpose. Notwithstanding anything herein to the contrary, we may provide your location information to third parties who provide goods or services that we believe may be of interest to you. If you do not enable the Services to use your location information or if the app does not have that feature, we will not collect or store your location information. You can turn off such data collection at any time by accessing the privacy setting of your mobile device and/or through the settings in the applicable mobile application.
Law Enforcement Requests. We reserve the right to release any and all information contained within our access logs concerning any visitor or member when that visitor or member is in violation of our Terms of Service or other published guidelines, or partakes (or is reasonably suspected of partaking) in any illegal activity, even without a subpoena, warrant, or other court order, and to release such information in response to discovery requests, or in response to any circumstance which we, in our sole discretion, deem an emergency. We cooperate with law enforcement agencies in identifying those who may be using the Services for illegal activities. We also reserve the right to report any suspected illegal activity to law enforcement for investigation or prosecution. We also reserve the right to comply with subpoenas, warrants, and other court orders requesting information obtained or any information obtained or stored by us.
We also work with third-party data companies that help us tailor these ads. The companies we hire to display these ads set their own cookies on your browser and use web beacons to measure the effectiveness of these ads and to understand your likely interests. We learn which of our ads are shown to you, which ads are clicked on, and on which web page they were displayed. For more general information about interest-based ads and your choices, visit these sites: the Digital Advertising Alliance or the Network Advertising Initiative.
For our mobile applications, you can opt-out of the use of this information to tailor the ads you are shown, you can use the “Limit Ad Tracking” settings on your mobile device. You will continue to see ads, but they will not be selected based on your activity across unrelated web sites or apps.
Changing/Deleting Personal Information. If you would like to have your personally identifiable information changed or removed from our database, please contact us at and we will use reasonable efforts to comply with your request. Keep in mind, however, that there will be residual information that will remain within our databases, access logs, and other records, which may or may not contain such personally identifiable information. The residual information will not be used for commercial purposes; however we reserve the right, from time to time, to recontact former customers or users of the Services.